The BMX market has moved a lot towards complete bikes and we have had to put a lot of emphasis on that for Sunday. With any new part we have to decide if it will be Sunday or Odyssey or G-Sport. Sunday is where our high end frames are but otherwise it tends to be "conservative" budget parts. We have innovated (like with the beefier single wall rims) with Sunday where we need a lower price part that still works well enough to ride hard, but the more advanced parts will always be Odyssey or G-Sport. To be honest, I dont understand it that well myself, but as long as I get to work on new products I'm happy to see it with any name on it.
G.
yeah it's a little confusing that the brands essentially crossover--odyssey/gsport for high end parts, Sunday for lower end parts. and then back to Sunday for top of the line frames.
I've been a fan of yours G since before Gsport came under odsy and always get your latest offerings whether it's the birdcage rims, clutch hub, or keychain. good shit G keep it up